I bet you didn't know this about scraping

Longer URLs may decrease search visibility. Use the main keyword in the URL and keep It short and simple Successful brands possess two characteristics: the top of mind and the consumer's top choice. Also, I like to make sure that I'm not repeating the same keyword consecutively. My grandson would …

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Make it sufficiently broad in terms of link bait

The whole notion that one person is key to unlocking the "secret" to SEO is flawed. As such, Technical SEO doesn't include analytics, keyword research, backlink profile development or social media strategies. Search engines constantly scan and index millions of web pages. Have you ever tried to buy artisan classic …

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Write about search engine spiders

This may be difficult because consumers collect and integrate information about products from a wide variety of sources, including the internet and social media. Search engines use automated programs called web crawlers (also called spiders) to find pages and follow links, storing the information on the pages they visit in …

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Essential ingredients for any web page should include splogs

What we should be worried about is having a large number of web pages on our websites that are mostly duplicate content, or product pages with such short product descriptions that the content can be deemed thin, and thus, not valuable (to neither Google, nor the reader). It's important to …

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Reasons that people rely on widgets

Pictures garner attention more effectively than words. The biggest disadvantage of SEO is you cannot quickly reduce your sales or leads for a few weeks if they have built up too quickly. Understanding what evergreen content is and how to create it are two different things-so what's the secret to …

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The hidden agenda behind SEO

The SEO plan is really a proposal and a call to action to address pertinent SEO requirements. Mobile devices incorporate tracking features through a GPS, beacon, or NFC (near field communication) technologies designed to pinpoint a person's geographic location. When you are at the top of the search results, in …

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Stick To Either www or non-www Domain

Due to Google bringing constant changes to SERP, you will discover that the number of competing pages for some keywords is no longer available. Instead of only targeting one or two keyword phrases, it's better to develop content and ads that are based around keyword topics or themes that provide …

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The philosophy of duplication

To make it easy for readers to share your content, place share buttons in convenient spots, or use widgets. Also be aware of which social media platforms your audience is using the most. As a greater percentage of the population become increasingly technologically literate, it is no surprise that longer …

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Beginner's guide to authority sites

In a nutshell, it gets your ranking on the first pages of search results. If you can, work your keywords into a description that seems natural and be sure to repeat your keyword phrase. Get a clear understanding of what is Search Engine Marketing and its different branches are, i …

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Numerous ideas for onsite SEO

Originally, search engines indexed text on web pages and matched text-based searches to that content. As the Web evolved, search engines began looking at ways to catalog the new types of content on web pages, such as video and images. Blogs can bite! Good content takes time to plan, write …

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Don't forget backlinks

Google does not view this favorably. To understand evergreen content, think of the evergreen tree: The glitz, the glam, the glorious design elements that make your website look like a million bucks ... When contemplating a website redesign, it's easy to focus only on those features that are appealing to the …

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Attract plenty of links from other sites

You want people to subscribe to your blog by providing you an email address. You can then market to them with your newer blog posts, content offers or sales. Just make sure not to spam them; no one wants to receive an email every day pushing a purchase. Instead of …

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Create Content With a Purpose

SEO techniques can be defined as 'White Hat' and 'Black Hat'. As SEOs we always want to understand the impact of site changes. Yet analyzing the data is challenging, especially in an enterprise environment with frequent site pushes and page updates. One of the biggest challenges is tracking when the …

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Quality over quantity when it comes to ROI

A key step to starting a successful local lead generation business is finding a domain that already has some authority due to its age and link profile. If you'd like to learn how to find these manually, you can follow this guide. If you are lazy like me or would …

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Rewrite Tiny Sections Of The Article

Before you start with mobile optimization, you can use Google's free test for mobile friendliness to check the mobile performance of your website. According to a Google article, good website usability leads to improved search rankings. After Google's Panda update, there was a massive shift in what types of results …

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The lazy way to dynamic pages

Your description should be compelling and accurately describe what users will find when they click through to your page. It's important to get the basics right and that means proof reading every page before it gets published. Content, no matter how good it is, will always need some SEO love …

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The professional approach to hits

Catering your search engine optimization strategy efforts only to the Google algorithm will probably lower your search results. At the same time, focusing only on the users will ignore some of Google's page rank algorithm which will keep your page from ranking as well as it could. Once the search …

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Understand about walled garden sites

Links and content are certainly at the top of your SEO strategy. However, Google identified CTR and user experience as major ranking factors. Increasing one will certainly increase the other as well. Using certain keywords, which relate to your specific business, can be tailored into such a way that any …

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50% of search queries are four words or longer

Tags are intended to give search engines a method of understanding the site's architecture. Google will compare a page's title tag to content on the page to check for keyword consistency, which means you need to be attentive when optimizing SEO. Evaluating keywords for relative opportunities is still very tough …

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Apply these secret techniques to assist with mobile search

Important elements of a website redesign oftentimes get pushed to the side when timeframes are constrained. One of the most important components of a new design project is to take time at the beginning to analyze current traffic to ensure current visitors are not lost. A great way to think …

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Be mindful of SERPs

For eCommerce websites whose products are very time-sensitive, meaning they come in and out of stock as newer models are released, a better approach can be to simply ensure that new product pages are only launched with completely unique descriptions. I am the last one to tell a website owner …

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Check out these crazy facts about URLs

Search engine optimization, or SEO, is the process of improving your site's ranking in search results. Unfortunately the factors search engines like Google, Bing, and Yahoo use to rank sites are kept secret and change frequently. When approaching other webmasters to link to your site; it's really important to "suggest …

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Follow Users with Large Followers Groups

Despite these differences, many millennials are passionate about brands that support causes and the environment. Domain authority (DA) and Page authority (PA) in particular are two factors that you should always consider, apart from relevance, before choosing a domain for backlinking. Web spiders crawl not only web pages, but also …

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Make URLs your centre of attention

With top-notch content, visitors get more meaning because their issues are resolved and value for money and time is guaranteed. Instead of IMC, international programs are called GIMC, or globally integrated marketing communications programs. Text without headings is terrible to read. Headings and subheadings are the most important anchor points …

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Optimise your site, paying special attention to local search

Marketing communications move through various channels or media. Growth hacking does not exclude paid search because it's typically guerrilla and therefore low budget. The output of the planning and strategy phase is the SEO plan. There are many search engines and although most follow a similar logic, there are others …

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The reason everyone loves content

Internet marketers pursue different techniques both on and off of their websites in order to rank their pages high in terms of SEO. Although we never encourage keyword stuffing, spend some time researching keywords that make sense for your products and include them in places that make sense. Do not …

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The reason everyone loves inbound links

If search engines don't know your website/webpage exists, your chance of ranking isn't just an improbability, it's an impossibility. A bond generates brand loyalty, enhances brand equity, and reduces brand parity.An individual who has a bad experience with a brand is not limited to telling just a few …

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The ugly truth about scraping

The emerging practices of search marketing involve more than capturing what people are already looking for because there are many new places for sites to get found. Over the years, search engines have tried various customization options to enable searchers to take an active role in improving their results-everything from …

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Things you most likely didn't know about authority sites

Online alternatives come in the form of paid ads, while offline alternatives are used in the traditional marketing sense. Entering head terms into Google and making note of Google Suggest results is a general indicator of which long tail keywords receive consistent search volume. In terms of consumer decision-making processes …

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When auditing your site, take time to think about hits

People will often forgive mistakes made by companies, but they will not forgive insincerity. The higher the metric, the higher the ranking power. Their webpages are filled with recycled content, doorway pages, as well as links or embedded videos from other sites. External links are links from websites other than …

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Establish your position regarding dynamic pages

Search engines look fondly at websites that have high-quality links leading back to their site. When you have submitted your website to all the major search engines, you may be thinking, what is the difference between the website that appears at the top of the page and the ones that …

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Listen to your customers. They will tell you all about content

The transition from Web 1.0 to Web 4.0 changed the ways in which consumers communicate and interact with companies through engagement programs, cloud operations, and web participation. The job of an SEO specialist doesn't stop with a couple of website tweaks and a few links scattered around the …

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Natural language processing using static pages

If you use a different font size, style, or color for your headings and if your headlines or subheads include a search term, you might receive extra points in search engine rankings. In general, slow sites waste everyone's time and tend to be a big distraction to your web visitors …

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Tell me more about gateway sites

National differences, cultural concerns, language issues, and other challenges must be viewed in light of the target markets an individual company intends to serve. Google have always been open about their movement towards voice-searching and mobile friendliness. The major goal of all external optimization activities centers on link building. The …

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Things that make you love and hate stickiness

Whether you purchase a separate domain (recommended) for your blog, or host it on a blogging service or a subdomain of your own site, try to ensure that your URL contains the primary keyword you want to optimize for. If you uncover duplicate content, check the organic traffic for each …

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Unexpected ways web portals can impact your marketing efforts

Having an appropriate title will increase traffic to your site. The placement of keywords in your title has a huge impact on determining where a search engine will place your site. The page's title should include some of your site's keywords to increase your ranking in the search engines. Google …

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Unlocking the mystery of duplication

Visual Esperanto advertising recognizes that visual images are more powerful than verbal descriptions and transcends cultural differences. Backlink quality is considered as the most important metric now than the count of backlinks. One method of addressing SEO planning starts with a study of the media choices that members of a …

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