My thoughts on javascript

An important aspect of SEO is making your website easy for both users and search engine robots to understand. The priority score, which is also listed as 0 to 100, combines other metrics (like organic clickthrough rate) to indicate how much of a priority the keyword needs to be in …

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Turn your mentions into backlinks

Sometimes knowing why you're doing something can make all the difference. Website breadcrumbs allow both Google and your customers to understand specific parent-child relationships when it comes to products and product categories. A good link profile is not just backlinks. Stated another way, backlinks are just one component of the …

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Here is a quick way to solve a problem with offsite SEO

For example, typically I can predict a fair portion of what will trend on Twitter any given day in any location based on a few things such as ongoing trends for the area, the calendar, the sports that are in season, etc. A good understanding of SEO will enable you …

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Start simple, but don't forget web crawlers

Producing quality video content is the first step, but without a solid marketing campaign in place, you'll find it harder to get ranked on SERPs. As companies are recognizing the power of this form of media, using these techniques yourself will help you increase and maintain your SEO rankings in …

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Accentuate the positive

Doing so could limit user discoverability of the product grid upon visiting the category page. A sitemap is a file that tells exactly how crawlers should crawl your website. For example, if there is a page that does not get linked to your website but you still want the crawler …

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A do-it-yourself guide to citations

Higher search rankings mean increased traffic as users search for terms that bring them to your site. Unfortunately, while looking to build natural links, most webmasters often neglect a very important aspect: preparing your site for link building. Each time a website links to your website using only your URL …

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Improve engagement by utilising 301 redirects

Quality content, in other words lots of original, error-free text organized well on a modern-looking website, is what matters most in terms of SEO that you can control. Remove the content. When you enter a description for your web page it will show up under the website title in the …

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Are you making these canonical URLs errors?

Today, smartphone usage is so huge that more searches are done on smartphones than on computers. Making sure your website is mobile friendly is massively important. When you advertise offline, you put your ads where the target market is likely to see them. The algorithms used by search engines can …

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Chew on that one for a while

Often it's hard for businesses to know who to trust with their SEO and we sadly do see websites that have been damaged by bad SEO work. For instance, one site could leach all of your CPU cycles, making the response times of all other sites unacceptable. Most business orders …

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People still ask me about local search and its importance today

There has been news of an unconfirmed Google ranking update called Fred who shreds websites with low-value content and prioritizes earning revenue. Why are keywords so important? You discover these variations only from experience. SEO gets the visitor to the door.

Tactics around trust rank

Google won't thank you, either …

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Ridiculous rules about offsite SEO

Brands and businesses need to consider the big picture; step back from the individual pieces and focus on the whole. Title tags are important because search engines use these tags to display the page in the results of a particular search. To rank top on first page of Google SERP …

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Understanding LSI in relation to your marketing strategy

does the same thing once you get to its search results page. Even newer kids on the block like Snapchat provide a super fun way to consume news. Black hat methods include knowingly violating the terms of service for any engine, tool, or platform. Search engines place a lot of …

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Using domain authority strategies like the pros

Remember, the very nature of the ever-shifting SEO landscape means that in six months time, many of these tactics may have become redundant. And don't expect instant results, boosting organic traffic is a gradual process, but lots of small changes go a long way, so implementing these quick SEO wins …

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Is there a specific time of day that sees more activity?

First and foremost, the content on your website must be well-written, free of grammatical errors, and 100% unique and original. Content must read smoothly and give visitors the information they are searching for. If you were to build a house and the foundation was in terrible condition, you'd have a …

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At last - revealed: the secret to text links

Marketing departments and advertising agencies, as well as individual account managers, brand managers, and creatives, encounter strong pressures. The reason is they have a ton of "branded search". If you want your website to rank well and stay penalty-free, building new links is not enough. You need to take care …

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Follow a consistent cadence towards SEO campaigns

Advertising agencies provide a variety of options. The authority of the website or webpage linking to your site is also key. A few high authority links are far more valuable then many from low quality sites. Using this "secret" has changed my failure into success. From its earliest days, Google's …

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Fun with page impressions for now

Recent technological developments have altered the levels of power held bymembers of the channel. Goals guide marketers by providing a clear idea of what the company wishes to accomplish. A focus on the formatting of your page can facilitate the crawling for search engines, while it also enhances the readability …

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Myths and misconceptions about splogs

The actions you take to optimize your site will have a direct effect on your SEO ranking. The rule of thumb is to use each keyword combination once per 100 words of content. While most SEO gurus preach that a web page should include 300 to 1,000 words of …

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The secret to finding world class tools for keywords

If you want to get loads of quality traffic to your website you have to work a lot or invest a lot. When selecting keywords, you should also keep the purpose of your website in mind. Opt for transactional keywords if the main intention is sales, or informational keywords if …

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Use Schema markup of your location data

There's never any reason to buy or pay for reviews. Research proves the importance of gaining a presence on the first three pages returned by the search engines. Being on the first page of the search engine results page (SERPS) should always be the target. The hierarchy of effects model …

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Be clear, truthful and accurate when it comes to rankings

Not all web directories are free. It is hard to imagine success in organic search without the ability to implement changes quickly on the homepage. At that point, company leaders consider what they wish to change, why, and how they intend to accomplish it. Search engines use links to crawl …

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Clarification about bread crumbs

Onsite factors include keywords, title tags, meta tags, URL structure, and image alt text. How well these factors are optimized determines where a web page ranks in search engines (link is external) . If your site is specifically designed for certain resolutions, make this explicit. Is it hypnosis? One of the …

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Great ideas about meta tags to share with your colleagues

Effective reach identifies the percentage of an audience that must be exposed to a particular message to achieve a specific objective. Images may seem like a straightforward component of your site, but you can optimize your use of them. All images can have a distinct filename and alt attribute, both …

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How to turn onsite SEO into success

Start by compiling a list of backlinks. This is not a good situation, as your site will show a message from your hosting provider asking you to contact them to clean the offending script. However, much like onions (and ogres), SEO has many layers. If your content offers relatively little …

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Promote on social platforms that support evergreen content

In the case of goods and services, the product, its name, and other features can all generate emotions.Some emotions or attitudes about particular goods and services remain relatively benign but others are more strongly held. Several types of content are considered evergreen. Social platform optimization - Your linkeraiti and my …

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Reasons that people rely on keyword research

If you do your SEO due diligence, rankings and popularity will come in time-provided you have relevant content. Different types of browsers and screen resolutions have to be taken into account, since the "above the fold" area can be different for each user. If you want your website to rank …

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Think about analysis from the start

Another way to find places you can build links is by using a link intersection tool. These find sites that link to "competitor a" and "competitor b" but not to you. Theoretically, if they link to both of your competitors, they should be willing to link to you. Moz, Ahrefs …

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Use basic math to narrow down your search results

How do you measure success? It is such a huge part of an individual's daily routine, that the importance of how well websites are ranking is extremely high. A well-designed market communications analysis begins with the marketing team identifying strengths and weaknesses of local competitors and places in which opportunities …

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Apply these secret techniques to assist with search queries

When you've selected your focus keyword, ensure it is found in your title tag, h1 tag, meta description, article text and make sure that relevant keywords are also be found throughout the content as well as h2 tags. Community hijacking involves finding online communities that are made up of your …

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